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40% of Short-Term Care Insurance Buyers Are Over 70

Accounting Series - Reviewing Tax Booklet
September 1st, 2015

While long-term care insurance is a better bet for younger prospects, that doesn’t mean seniors aren’t in the market for supplemental coverage. Older consumers can benefit from short-term care insurance (STCI). According to the National Advisory Center for Short-Term Care Information, 40% of STCI buyers were ages 71 or older when they bought their policies—and [...]

Regulators Approve Major Health Insurance Increases

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August 31st, 2015

Despite the Obama administration’s push to lower prices, insurance regulators throughout the county are approving significant rate hikes proposed by health insurers. Tennessee residents will likely be hit the hardest now that the largest health plan in the state secured a 36.3% increase. In neighboring Kentucky, the state insurance commissioner approved a 25.1% increase. But [...]

Major Carriers Partner with “Agent Averse” Online Brokerage

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August 28th, 2015

PolicyGenius, the online insurance brokerage startup, is celebrating its first anniversary. Launched in July 2014, the site that branded itself as “agent averse” already boasts over 300,000 users shopping for life, disability, renters’ and pet insurance—over half of whom are under the age of 35. The agent-less business model is part of what makes the [...]

New Study Offers Insight into High Latino Uninsured Rate

Hispanic Family
August 27th, 2015

Despite efforts to sign Latinos up for coverage, they still represent about 1/3 of the uninsured population. Enrollment on the health insurance exchanges is also disproportionately lower, with just 10% of those buying coverage on Healthcare.gov identifying as Latino. However, new McKinsey research sheds light on why insured rates among Latinos remains low, and offers [...]

Voya Financial Designs App to Boost Life Insurance Sales

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August 26th, 2015

Want to sell more cash value life insurance? A new iPad app from Voya Financial claims to help you do just that. The Voya Life Journey mobile selling system not only helps clients understand the benefits of life insurance, but it lets them explore the solutions that will help them meet their financial goals. Simply [...]

Hollywood’s Most Expensive Auto Insurance Claims

car chase
August 25th, 2015

Car chases–and crashes–are Hollywood staples. But what makes for an exciting night at the movies would result in some serious damages in the real world.  To find out who would face the biggest bill, 1st Central, a UK car insurance company calculated the most expensive claims that would have been filed against movie characters. Topping [...]

4 Tips for Better Cold Calling Results

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August 24th, 2015

If you’re like most insurance agents, cold calling is an essential part of your sales strategy. These four tips will help you achieve better results: 1 Refresh your list. You should be adding new numbers as you move down the list of prospects. Ideally, you’ll be calling a mixture of new and old leads to [...]

Short-Term Care Sales on the Rise

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August 20th, 2015

Soaring costs for long-term care insurance (LTCI) are pushing buyers (and issuers) into the short-term care insurance market (STCI). The number of STCI policies sold in the first half of 2015 rose 71%, to 26,237, according to the National Advisory Center for Short Term Care Information, a new affiliate of the AALTCI. Meanwhile, the total [...]

Big Ad Spend Isn’t Converting Auto Insurance Consumers

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August 19th, 2015

The auto insurance industry may be spending more on advertising than ever, but it’s not enough to convince consumers to switch carriers. According to a recent insuranceQuotes.com survey, the average U.S. driver hasn’t changed insurance companies in 12 years, and about 25% of them have remained loyal for more than 16 years. Less than one-third [...]

How to land more appointments [Video]

August 18th, 2015

It's hard to deny that if you don't have customers, you're up the creek as far as insurance sales are concerned. Cold calls, door-to-door visits and referrals all can work to varying levels of effectiveness, but without a reliable way to secure customers, you won't be able to improve your pool of clients or establish yourself as an elite insurance professional.